Hee yen! Ne ye Carrier China ka feerekɛla ye, wa ne bɛ nin jago in na kabini waati jan. Bi, n b’a fɛ ka baro kɛ Carrier China ka piblisite kanpaɲi kan ani a bɛ nɔ bila anw feerelaw la cogo min na.
Carrier China, n’o ye HVAC (Heating, Ventilation, and Air Conditioning) baarakɛyɔrɔba ye, a bɛ ni piblisite kanpaɲi dɔw ye minnu ka di kosɛbɛ. U ka laɲini fɔlɔ ye k’u ka taamasiyɛn dɔn kosɛbɛ -, k’u ka fɛn dilannenw laseli, ani ka jɛɲɔgɔnya kɛ ni kiliyanw ye.
Fɔlɔ, an ka kuma piblisite numérique fan fɛ. Nin nizɛri waati in na, Carrier China b’a dɔn cogo min na ka baara kɛ ni ɛntɛrinɛti yɔrɔw ye walasa ka se jamaba ma. U ka jɔyɔrɔba bɛ sosiyete ka kunnafonidilanw kan i n’a fɔ WeChat, Weibo, ani Douyin. WeChat kan, u bɛ barokun nafamaw tila u ka fɛn dilannen labanw kan, fanga - lakanani laadilikanw, ani izini kibaruyaw. Misali la, u bɛ se ka barokun dɔ bila sen kan, min b’a jira cogo min na u ka fiɲɛbɔlan kura - bɛ se ka fanga caman bɔ fo 30% ni i y’a suma ni laadalata ta ye. O barokunw ka teli ka na ni ɲɛ - ja minnu bɛ mɔgɔ minɛ ani wideyow surunw, minnu bɛ mɔgɔw hakili sama tiɲɛ na.
Weibo kan, Carrier China bɛ kanpaɲiw kɛ minnu bɛ ɲɔgɔn sɔrɔ. U bɛna ɲininkali walima gɛlɛya dɔ bila sen kan min ɲɛsinnen bɛ HVAC ma, ka dusu don baarakɛlaw kɔnɔ u k’u sen don a la. Mɔgɔ minnu bɛ fara gɛlɛya kan ani ka jaabi ɲumanw di, olu bɛ se ka sara nɛnɛman dɔw sɔrɔ, i n’a fɔ Carrier fiɲɛbɔlan fitinin. O tɛ dɔ fara marka dɔnniya kan dɔrɔn, nka a bɛ kuma fana ni kiliyanw ye minnu bɛ se ka kɛ.
Douyin ye kɛnɛba wɛrɛ ye u bolo. U bɛ wideyo surunw dilan minnu bɛ mɔgɔ ɲɛnajɛ, minnu b’u ka fɛn dilannenw jira wale la. Aw bɛ se k’a ye cogo min na Carrier fiɲɛbɔlan - bɛ so nɛnɛ joona walima u ka fiɲɛbɔlan bɛ fiɲɛ to cogo min na. O wideyow tilatilali ka nɔgɔn, wa u jɛnsɛnna i ko kungo tasuma bɛ plateforme kan.
Ka fara sosiyete ka kunnafonidilanw kan, Carrier China fana bɛ wari bila ɲininikɛlanw feereli la. Ni i ye HVAC ka fɛnw ɲini Baidu walima ɲininikɛlan wɛrɛw kan, i bɛ to ka Carrier China ka piblisitew ye ɲinini jaabiw sanfɛ. O b’a to ni mɔgɔw bɛ fɛnw ɲini minnu bɛ bɛn o ma, u ka teli ka Carrier ka siti digi.
Nka a bɛɛ tɛ diɲɛ nizɛri de kan. Carrier China fana bɛ piblisite caman kɛ ɛntɛrinɛti kɔkan. U bɛ u sen don izini jirali ni jagokɛyɔrɔw la. O ko ninnu na, u bɛ sɛnɛyɔrɔbaw sigi sen kan minnu b’u ka fɛn kuraw jira. U bɛ feerekɛlaw bila - siti kan walasa ka fɛnw cogoyaw n’u nafaw ɲɛfɔ kiliyanw ye minnu bɛ se ka kɛ. O ye fɛɛrɛ ɲuman ye walasa ka jɛɲɔgɔnya tilennen kɛ ni mɔgɔw ye o baara in na.
U bɛ baara kɛ ni sɛbɛnw ye fana, i n’a fɔ izini zurunaliw. U bɛ piblisitew bila o zurunaliw kɔnɔ, minnu bɛ kalan HVAC baara ɲɛmɔgɔw fɛ. A ka c’a la, kunnafoni caman bɛ o piblisitew kɔnɔ u ka fɛn dilannenw kan, i n’a fɔ fɛɛrɛbɔcogo ani baarakɛcogo kunnafoniw.
Sisan, n kɛlen Carrier China ka feerekɛla ye, nin piblisite bɛɛ bɛ nɔ bila ne la cogo di? Ayiwa, tiɲɛ yɛrɛ la, nafa b’a la tiɲɛ na. U ka piblisite kanpaɲiw sababu la, Carrier China bɛ komandi caman sɔrɔ. Ni u ye komandi caman sɔrɔ, u mago bɛ fɛnɲɛnamafagalanw ni fɛnw caman na ka bɔ anw feerelaw fɛ. O la, u ka piblisite ɲɛtaa bɛ na ni jago caman ye an bolo k’a ɲɛsin an ma.
Misali la, n’u ye fiɲɛbɔlanw - nafamaba - sɛnɛfɛnw layini kura dɔ lawuli, an bɛ fɛn minnu di o fiɲɛbɔlanw ma, olu ɲinini bɛ bonya. An ka kan ka dɔ fara an ka sɛnɛfɛnw kan walasa k’u magow ɲɛ. Wa k’a sababu kɛ Carrier China tɔgɔ ka ɲi sugu la, u ka piblisite sababu la, an fana bɛ dannaya dɔ sɔrɔ u ka feerekɛla ye.
Fɛn wɛrɛ ye ko Carrier China ka piblisite b’an dɛmɛ ka sugu faamuya ka ɲɛ. Ni an y’u ka kanpaɲiw lajɛ, an bɛ se k’a ye fɛn minnu ni nafa minnu ka di kiliyanw ye kosɛbɛ Misali la, n’u bɛ ka fanga - lakanani fan yiriwa kosɛbɛ u ka fɛn dilannenw na, an b’a dɔn ko an ka kan k’an sinsin yɔrɔw diliko kan minnu bɛ se ka kɛ sababu ye ka fanga sɔrɔcogo ɲuman sɔrɔ.
Fɛn duman minnu Kɔlɔsira u ka piblisite la, olu dɔ ye u ka sinsin ye kokuradonni kan. U bɛ kuma tuma bɛɛ u ka fɛn dilannenw bɛ baara kɛ ni fɛɛrɛ kuraw ye cogo min na. O bɛ ne bila, n’o ye feerekɛla ye, ka dusu don kosɛbɛ ka fɛn kuraw don fana. N b’a fɛ ka yɔrɔ kura ni fɛn ɲumanw labɛn minnu bɛ se ka to u ka - tekinoloji sanfɛfɛnw na.
Nka, gɛlɛya dɔw fana bɛ yen. Tuma dɔw la, ni Carrier China ye piblisite kanpaɲi kura daminɛ, u bɛ se ka dɔ fara u ka komandi hakɛ kan yɔrɔnin kelen. O bɛ se ka degunba lase an ka fɛn dilanni seko ma. An ka kan k’an ka fɛn dilanni waati ladilan joona ani k’a lajɛ ko fɛnɲɛnamafagalan caman bɛ an bolo.
Nka a bɛɛ lajɛlen na, Carrier China ka piblisite kanpaɲiw ye se sɔrɔli - se sɔrɔli cogoya ye u ni anw ka feerekɛlaw bɛɛ bolo. U bɛ kiliyanw ni feereli caman sɔrɔ, an bɛ jago ni sababu caman sɔrɔ yiriwali kama.
Ni aw b’a fɛ ka kunnafoni wɛrɛw sɔrɔ 4 - testsdfgsdfg kan min ɲɛsinnen bɛ penti jɔli ma, aw bɛ se ka digi4 - sɛgɛsɛgɛliwdfgsdfg.
N’i bɛ HVAC baarakɛyɔrɔ la, n’i bɛ miiri ka jago kɛ ni baarakɛda ye min bɛ se ka da i kan i n’a fɔ Carrier China, n b’a fɔ i ye kosɛbɛ ko i ka i bolo da sannifeere baro kan. O ye sababu ɲuman ye ka kɛ fɛnw dilancogo ɲɛnabɔlen dɔ kɔnɔ ani ka i ka jago yiriwa. I kɛra feerekɛla ye min bɛ se ka kɛ i n’a fɔ ne, walima i kɛra kiliyan ye min bɛ HVAC fɛn dilannenw ɲini minnu ka ɲi -, nafa caman bɛ sɔrɔ i ka jɛɲɔgɔnya la ni Carrier China ye.
Sɛbɛn minnu bɛ sɔrɔ a kɔnɔ:

- Mɔgɔ yɛrɛ ka ko kɛlenw i n’a fɔ Carrier China feerela
- Carrier China ka piblisitew kɔlɔsiliw sosiyete ka kunnafonidilanw kan, ɲininikɛlanw, ani izini gafew kan
